Plans & Pricing - Ahrefs We value your privacy This website or its third-party tools process personal data. You can opt out of the sale of your personal information by clicking on the “Do Not Sell or Share My Personal Information” link. Do Not Sell or Share My Personal Information Opt-out Preferences We use third-party cookies that help us analyse how you use this website, store your preferences, and provide the content and advertisements that are relevant to you. However, you can opt out of these cookies by checking "Do Not Sell or Share My Personal Information" and clicking the "Save My Preferences" button. Once you opt out, you can opt in again at any time by unchecking "Do Not Sell or Share My Personal Information" and clicking the "Save My Preferences" button. Do Not Sell or Share My Personal Information CancelSave My Preferences Your opt-out preference has been honored. Banner closes automatically in s... Marketing reports, apps, and automations, handled. Meet Letaido. Get Started Marketing reports, apps, and automations, handled. Meet Letaido. Get Started The only AI marketing platform built on Ahrefs’ proprietary web index. Get Started The only AI marketing platform built on Ahrefs’ proprietary web index. Get Started The AI marketing platform we needed didn’t exist. So we built it. Tim Soulo, CMO at Ahrefs Get Started The AI marketing platform we needed didn’t exist. So we built it. Tim Soulo, CMO at Ahrefs Get Started Track brand mentions and competitor updates in real time. Get Firehose free Explore Firehose → Track brand mentions and competitor updates in real time. Get Firehose free Explore Firehose → The conference for search & marketing pros Ahrefs Sign in Sign up Ahrefs # Plans & pricing From first projects to enterprise scale, Ahrefs’ plans help your business stay discoverable in search, AI, and beyond—powered by the world’s second-most active crawler and 10+ years of web-scale data. Pay annually, save up to 17% ### Lite Essential data for small businesses and personal projects. ### Standard Perfect for freelance SEOs and marketing consultants. ### Advanced More tools and data for lean in-house marketing teams. Why upgrade? $ 129 /mo $ 249 /mo $ 449 /mo Get started Get started Get started 5 projects 5 projects 6 months of historical data 6 months of historical data 750 tracked keywords 750 tracked keywords 5 tracked AI prompts 5 tracked AI prompts 100,000 crawl credits 100,000 crawl credits API and MCP access API and MCP access 1,000 credits per user 1,000 credits per user 1 user included 1 user included Add 2 more users at $40/mo each Add 2 more users at $40/mo each 20 projects 20 projects 2 years of historical data 2 years of historical data 2,000 tracked keywords 2,000 tracked keywords 10 tracked AI prompts 10 tracked AI prompts 500,000 crawl credits 500,000 crawl credits API and MCP access API and MCP access Unlimited credits per user Unlimited credits per user 1 user included 1 user included Add 5 more users at $60/mo each Add 5 more users at $60/mo each 50 projects 50 projects 5 years of historical data 5 years of historical data 5,000 tracked keywords 5,000 tracked keywords 20 tracked AI prompts 20 tracked AI prompts 1,500,000 crawl credits 1,500,000 crawl credits API and MCP access API and MCP access Unlimited credits per user Unlimited credits per user 1 user included 1 user included Add 10 more users at $80/mo each Add 10 more users at $80/mo each What's included Dashboard Dashboard Site Explorer Site Explorer Keywords Explorer Keywords Explorer Brand Radar Brand Radar Tracked AI prompts Tracked AI prompts Site Audit Site Audit Always-on audit Always-on audit Rank Tracker Rank Tracker Competitive Analysis Competitive Analysis SERP history SERP history Page Inspect Page Inspect Web Analytics Web Analytics Report Builder Report Builder Social Media Manager Beta Social Media Manager Beta GBP Monitor Beta GBP Monitor Beta All Lite features, plus: Portfolios Portfolios Content Explorer Content Explorer Batch Analysis Batch Analysis SERP comparison SERP comparison Brand Radar Brand Radar Web visibility Web visibility More in Site Explorer More in Site Explorer Site structure Site structure Broken backlinks Broken backlinks Broken links Broken links Outgoing links Outgoing links Calendar view Calendar view Linking authors Linking authors More in Keywords Explorer More in Keywords Explorer AI suggestions AI suggestions Keyword clusters Keyword clusters Search intents Search intents Translations Translations SERP updates SERP updates More in Google Search Console Site structure Site structure All Standard features, plus: Looker Studio integration Looker Studio integration Search type distribution Search type distribution Agency directory listing Agency directory listing More in Site Explorer More in Site Explorer Segmentation Soon Segmentation Soon More in Site Audit More in Site Audit HTTP authentication HTTP authentication ### Enterprise Scale with advanced customization, automation, and controls – backed by the data and infrastructure trusted by Fortune 500 teams. Talk to us for tailored solutions that ensure visibility where it matters most. $ 1,499 /mo Annual commitment required Talk to sales Why upgrade? All Advanced features, plus: Uncapped API access Uncapped API access SSO & enterprise-grade security SSO & enterprise-grade security Access management & audit log Access management & audit log Unlimited historical data Unlimited historical data Personalized higher limits & data exports Forecasting & trends Forecasting & trends ### Starter See what people search and spy on competitors. Learn more ↗ $ 29 /mo Get started ### Ahrefs Free Get Ahrefs data on your site and fix what matters. Learn more ↗ Free Get started ### Brand Radar AI Research any brand across 468M+ organic prompts from Ahrefs database and track your own AI prompts. Get started from $199/mo Learn more ↗ ### Custom prompt packages Need to track your own prompts only? Subscribe to a package. Tracking one prompt on one platform in one location uses 1 check. Overage is billed at the end of the billing month. Basic E.g. 80 prompts daily on 1 platform $50/mo +2,500 checks/mo Overage $0.020/check billed monthly Get started Growth E.g. 100 prompts daily on 2 platforms $100/mo +7,000 checks/mo Overage $0.015/check billed monthly Get started Scale High volume, lowest per-check rate $250/mo +25,000 checks/mo Overage $0.010/check billed monthly Get started ## Optional add-ons Designed to take your plan further with deeper data, advanced AI, and added control. ### Content Kit Align your content with search intent, uncover and apply competitor insights to your advantage, and get clear guidance to refine your writing. AI Content Helper AI Content Helper AI Content Grader AI Content Grader AI Content Inventory Soon From $99/mo ### Report Builder Bring all your data together to make smarter marketing decisions, drive growth, measure impact, and prove the value of your work. 50 reports 50 reports 500 total widgets Scheduling Scheduling $99/mo Learn more ↗ ### Project Boost Pro Supercharge your projects with advanced capabilities. Auto-submit to IndexNow Auto-submit to IndexNow Ask AI in Site Audit Ask AI in Site Audit Always-on site audit, 10 pages per minute Always-on site audit, 10 pages per minute Instant recrawl Instant recrawl AI detection in Site Audit, 1,000 URLs per crawl AI detection in Site Audit, 1,000 URLs per crawl $20/mo per project Demo Learn more ↗ ### Project Boost Max Take your projects even further with extra advanced features. Patches Patches Auto-submit to IndexNow Auto-submit to IndexNow Batch AI in Site Audit Batch AI in Site Audit AI detection in Site Audit, unlimited URLs AI detection in Site Audit, unlimited URLs Always-on site audit, 30 pages per minute Always-on site audit, 30 pages per minute $200/mo per project Demo Learn more ↗ ## Compare plans & features Key features & limits Lite $129/mo Standard $249/mo Advanced $449/mo Enterprise $1,499/mo Users and usage Included users Included users 111From 3 Additional users Additional users Up to 2Up to 5Up to 10 Unlimited Cost for additional users Cost for additional users $40/mo per user$60/mo per user$80/mo per user$100/mo per user Credits per user /mo Credits per user /mo 1,000 Unlimited Unlimited Unlimited Unlimited Unlimited Unlimited Projects Verified ownership Verified ownership UnlimitedUnlimitedUnlimitedUnlimited Unverified ownership Unverified ownership 52050100 Competitors per project Competitors per project 202020100 Portfolios Portfolios Target URLs Target URLs 1002501,000 Historical data Performance trends Performance trends Point-in-time comparison Point-in-time comparison 6 months2 years5 yearsUnlimited In-depth analysis In-depth analysis 6 months2 years5 yearsUnlimited Data Max rows per report Max rows per report 2,50030,00075,000150,000 Export rows /mo Export rows /mo 500,0001.5M4MFrom 10M Rank Tracker Tracked keywords Tracked keywords 7502,0005,000From 10,000 Update frequency Update frequency WeeklyWeeklyWeeklyWeekly Site Audit Crawl credits /mo Crawl credits /mo 100,000500,0001.5MFrom 5M Max pages per project Max pages per project 25,00050,000250,0005M Brand Radar: Tracked AI prompts Checks /mo 150300600From 2,500 Platforms Update frequency Daily Daily Daily Daily Daily Prompts 51020From 83 Keywords Explorer Keyword lists Keyword lists 50100200500 Batch Analysis Target URLs per report Target URLs per report 2005001,000 API & Integrations API & Integrations Direct API access Direct API access Max rows per request Max rows per request 100250500Unlimited MCP Server MCP Server Max rows per request Max rows per request 100250500Unlimited Ahrefs Connect Ahrefs Connect API integration units /mo API integration units /mo 100,000400,0001M2M Report Builder Reports Reports 551525 Total widgets Total widgets 3030150250 Scheduling Scheduling Social Media ManagerUnlimited while in beta Connect social channels Connect social channels Publish / Schedule posts Publish / Schedule posts ## Questions? We have answers - Do you offer discounts or free trials? We never run discounts. But if you're a website owner, you can sign up for Ahrefs Free to get free limited access to Site Explorer & Site Audit. - What payment methods do you offer? We accept Visa, Mastercard, American Express and UnionPay. For Enterprise plans, we also support wire transfers on request. - Are there any automatic charges? Yes. If not prepaid for, additional users are automatically charged on a pay-as-you-go basis. Also, if you enable additional pay-as-you-go credits and data, you’ll be automatically charged when consumption exceeds your plan’s limits. - Are there any contracts or setup fees? There are no contracts or setup fees. You can switch your plan or cancel your Ahrefs subscription at any time. - How can I switch my plan? Upgrade or downgrade your account anytime from your Account Settings. Upgrades take effect immediately, while downgrades and cancellations become effective at the end of your current billing period. - Can I purchase only one tool? Yes, Brand Radar is available as a standalone tool. When you purchase it, you’ll also receive an Ahrefs Free account. - How can I cancel my plan? Cancel your plan anytime from your Account Settings. When you cancel, you’ll still be able to use your plan until the end of your subscription period. After your paid subscription ends, you’ll be switched to a free Ahrefs Free plan with free limited access to Site Explorer & Site Audit. - How can I switch to annual billing? Please contact our support team at support@ahrefs.com. - How do you charge for additional data and credits? Once you enable additional pay-as-you-go credits and data, you’ll be automatically charged when consumption exceeds your plan’s limits. If you’re on an annual plan, you can choose to prepay at a discounted rate. - Is unused additional data carried over to the next month? Yes. PAYG purchases such as report credits, export rows, crawl credits, and API units, last for three billing months, including the current one. For example, if the usage reset date is set to the 20th October and you’ve purchased PAYG credits on the 15th October, they will expire on the 20th December. Please note though that pre-paid limits are always used first. - What is your refund policy? Ahrefs does not issue refunds in general. For monthly subscriptions, you can request for a refund if you haven't used the service, but we may decline your request if we see any material activity in your account. #### Have other questions? If you have more questions, contact us so we can help. Core tools Brand Radar Dashboard Site Explorer Keywords Explorer Site Audit Rank Tracker GSC Insights Content Explorer Web Analytics Bot Analytics GBP Monitor Social Media Manager AI Content Helper Report Builder Use cases → Competitive Intelligence PPC SEO AEO Content Marketing Brand Marketing Investing Extra tools & features Domain Comparison Batch Analysis Link Intersect Content Gap Email Alerts SEO Checker Traffic Checker Data Studio Connectors Top Websites Patches Portfolios IndexNow AI Tech SEO All tools Other products Letaido ↗ Firehose ↗ Yep ↗ Free SEO tools → Ahrefs Free AI Mode Tracker AI Overviews Tracker AI Visibility Checker AI Writing Tools Backlink Checker Broken Link Checker Website Authority Checker Keyword Generator SERP Checker SEO Toolbar Keyword Rank Checker Keyword Difficulty Checker Website Checker SEO Audit Tool Sitemap Generator Website Change Monitor Word Count Alternatives → Ahrefs vs Semrush Product Pricing Our data AhrefsBot API Ask Ahrefs MCP Enterprise What’s new? 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