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Customer.io's pricing page, as read on 2026-10-08.

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Customer.io pricing page as captured on 2026-10-08 12:32 UTC
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Pricing + Plans | Customer.io

Straightforward pricing that grows with you 

Essentials

starts at

$100

per month / billed monthly for

5kprofiles

For teams getting started with data-driven messaging

Get startedGet started

Features you'll love:

-

5k profiles (people + objects)

-

AI Agent with core execution skills

-

1million emails per month

-

2 object types

-

Visual workflow builder

-

Email and community support

-

Basic data integrations

Premium

starts at

$1,000

per month / billed yearly

For teams scaling across channels with custom workflows

Book a demoBook a demo

Everything in Essentials, plus:

-

Custom profile volume & pricing

-

Custom email volume & pricing

-

10 object types

-

Elevated Agent limits + custom skills

-

Daily Routines (scheduled tasks)

-

Premium chat & email support

-

90-day onboarding support

-

HIPAA Compliance*

-

Premium data integrations

Enterprise

 

Let's talk

 

For organizations that need dedicated infrastructure and support

Talk to salesTalk to sales

Everything in Premium, plus:

-

Our best pricing on profile & email volume

-

Custom Agent limits + execution skills

-

Priority technical support

-

Migration support*

-

Dedicated Customer Success Manager*

-

Dedicated hardware

-

Audit logging & data governance

-

Dedicated Technical Implementation Specialist*

-

Shared Slack channel*

Trusted by 9,000+ brands around the world to send data powered communication each day

Get 12 months of Customer.io free

Raised under $10M? Early-stage companies get a full year free through our Startup Program.

See if you qualify

|

Essentials

starts at$100/mo

Get startedGet started

|

Premium

starts at$1,000/mo

Book a demoBook a demo

|

Enterprise

 Let's talk 

Talk to salesTalk to sales

|

AI Agent (beta)

|

Session limits

|

Standard

|

Elevated

|

Custom

|

Persistent Memory

|

Included

|

Included

|

Included

|

Core Execution Skills

|

Included

|

Included

|

Included

|

Custom Execution Skills

|

3

|

10

|

Custom

|

Routines: # of tasks

|

1

|

5

|

Custom

|

Routines: frequency

|

Weekly

|

Daily

|

Custom

|

Channels

|

Monthly email sends

|

1M

|

Custom

|

Custom

|

Transactional emails

|

Included

|

Included

|

Included

|

Monthly push and in-app

|

Unlimited

|

Unlimited

|

Unlimited

|

Mobile SDKs

|

Included

|

Included

|

Included

|

Monthly SMS sends

|

Custom

|

Custom

|

Custom

|

WhatsApp (Native)

|

Included

|

Included

|

Included

|

LINE

|

Included

|

Included

|

Included

|

Webhook (send & receive)

|

Unlimited

|

Unlimited

|

Unlimited

|

Anonymous messages

|

Not included

|

Unlimited

|

Unlimited

|

Journeys

|

LLM actions

|

Included

|

Included

|

Included

|

Visual workflow builder

|

Included

|

Included

|

Included

|

Cross-channel campaign automation

|

Included

|

Included

|

Included

|

Send-time optimization

|

Included

|

Included

|

Included

|

In-app message suggestions

|

Included

|

Included

|

Included

|

API-triggered broadcasts

|

Included

|

Included

|

Included

|

Scalable Personalization

|

Included

|

Included

|

Included

|

Custom SMTP

|

Included

|

Included

|

Included

|

Audiences

|

Profiles (people + objects)

|

5,000

|

Custom

|

Custom

|

People attributes

|

Unlimited

|

Unlimited

|

Unlimited

|

Custom objects

|

Included

|

Included

|

Included

|

Object types

|

2

|

10

|

Custom

|

Segments

|

Included

|

Included

|

Included

|

AI-powered segment builder

|

Included

|

Included

|

Included

|

Suggested segments

|

Included

|

Included

|

Included

|

Nested data

|

Included

|

Included

|

Included

|

Ad audience sync

|

Included

|

Included

|

Included

|

Custom collections

|

Not included

|

Included

|

Included

|

Design Studio

|

Drag-and-drop visual editor

|

Included

|

Included

|

Included

|

Code editor

|

Included

|

Included

|

Included

|

AI-generated global styles

|

Included

|

Included

|

Included

|

AI translator for messages

|

Included

|

Included

|

Included

|

Email content analysis

|

Included

|

Included

|

Included

|

Reusable components

|

Included

|

Included

|

Included

|

Saved templates & version control

|

Included

|

Included

|

Included

|

Inbox previews

|

25

|

25

|

25

|

Data & integrations

|

Monthly API calls

|

Unlimited

|

Unlimited

|

Unlimited

|

Integrations

|

Basic

|

Basic & Premium

|

Basic & Premium

|

MCP server

|

Included

|

Included

|

Included

|

Data index

|

Included

|

Included

|

Included

|

Connected forms

|

Included

|

Included

|

Included

|

Privacy management

|

Included

|

Included

|

Included

|

Reverse ETL

|

Included

|

Included

|

Included

|

Data warehouse destinations

|

Not included

|

Included

|

Included

|

Data replay

|

Not included

|

Included

|

Included

|

Reporting

|

Dashboards

|

Included

|

Included

|

Included

|

Campaign reporting

|

Included

|

Included

|

Included

|

Workspace performance dashboard

|

Included

|

Included

|

Included

|

Survey analysis

|

Included

|

Included

|

Included

|

Data export

|

Included

|

Included

|

Included

|

A/B & multivariate testing

|

Included

|

Included

|

Included

|

Conversion tracking

|

Included

|

Included

|

Included

|

Universal search

|

Included

|

Included

|

Included

|

Security + Compliance

|

SSO & 2-factor authentication

|

Included

|

Included

|

Included

|

US / EU data centers

|

Included

|

Included

|

Included

|

SOC Tier II Compliance

|

Included

|

Included

|

Included

|

Standard role-based permissions

|

Included

|

Included

|

Included

|

Custom role-based permissions

|

Not included

|

Included

|

Included

|

Managed deliverability

|

Not included

|

Included

|

Included

|

HIPAA Compliance

|

Not included

|

Custom

|

Custom

|

Audit logging & data governance

|

Not included

|

Not included

|

Available by Consultation

|

Dedicated hardware

|

Not included

|

Not included

|

Included

|

Support

Support packages available for Premium and Enterprise Plans

|

Documentation

|

Included

|

Included

|

Included

|

Community support

|

Included

|

Included

|

Included

|

Email support

|

Included

|

Included

|

Included

|

Chat support

|

Not included

|

Included

|

Included

|

Onboarding support

|

Not included

|

Included

|

Included

|

Dedicated Customer Success Manager

|

Not included

|

Included

|

Included

|

Migration support

|

Not included

|

Included

|

Included

|

Dedicated Technical Implementation Specialist

|

Not included

|

Included

|

Included

|

Shared Slack channel

|

Not included

|

Not included

|

Included

|

2-hour first outreach response time

|

Not included

|

Included

|

Included

|

Usage + Billing

|

User seats

|

Unlimited

|

Unlimited

|

Unlimited

|

Workspaces

|

2

|

Unlimited

|

Unlimited

|

Additional people & object profiles

|

$0.009

|

Custom

|

Custom

|

Additional 1,000 emails

|

$0.12

|

$0.12

|

$0.12

|

Additional AI credits

|

$10 / 100K

|

$10 / 100K

|

Negotiated

|

Plan term

|

Monthly

|

Annual

|

Annual

|

|

Essentials

starts at$100/mo

Get startedGet started

|

Premium

starts at$1,000/mo

Book a demoBook a demo

|

Enterprise

 Let's talk 

Talk to salesTalk to sales

|

###

AI Agent (beta)

Session limits

Standard

Elevated

Custom

Persistent Memory

Included

Included

Included

Core Execution Skills

Included

Included

Included

Custom Execution Skills

3

10

Custom

Routines: # of tasks

1

5

Custom

Routines: frequency

Weekly

Daily

Custom

###

Channels

###

Journeys

###

Audiences

###

Design Studio

###

Data & integrations

###

Reporting

###

Security + Compliance

###

Support

###

Usage + Billing

*additional cost

Frequently asked questions

###

How many team members can I add to my account?

As many as you want! In fact, we encourage all team members to use Customer.io for consistent messaging across all of your product and marketing sends.

###

Where do you store customer data?

###

Does Customer.io charge extra for data usage or storage?

###

How do you calculate my bill?

###

How quickly can I start using my account?

###

Does Customer.io own the data I put into the system?

###

What are my payment options?

GDPR

CCPA

ISO 27001

AICPA SOC

HIPAA

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