10 alternatives · CRM & sales · 2026
Attio alternatives, by price.
Attio starts at $44 per user a month. 5 of the 10 alternatives below start lower. Standing prices, not promotions — each read from the vendor's own page and linked to its source.
Side by side
What the alternatives cost
| Product | Starts at | Against Attio | Free plan | Changes on record |
|---|---|---|---|---|
| Attio the one you are comparing against | $44 per seat / mo · Plus | — | Yes | none |
| HubSpot Marketing Hub HubSpot | $7 per seat / mo · Starter | 84% less | Yes | 4 since 2026 |
| Zoho CRM Zoho | $7 per seat / mo · Bigin Express | 84% less | Yes | none |
| monday.com monday.com | $9 per seat / mo, billed yearly · Basic | 80% less | Yes | 7 since 2023 |
| Dropbox Sign Dropbox | $15 per month · Essentials | not like-for-like | — | none |
| Zendesk Suite Zendesk | $19 per seat / mo, billed yearly · Support Team | 57% less | — | 6 since 2021 |
| Salesforce Sales Cloud Salesforce | $25 per seat / mo · Starter Suite | 43% less | Yes | 16 since 2021 |
| Shopify Shopify | $29 per month, billed yearly · Basic | not like-for-like | — | 6 since 2021 |
| Hunter Hunter | $34 per month, billed yearly · Starter | not like-for-like | Yes | none |
| Apollo.io Apollo.io | $49 per seat / mo, billed yearly · Basic | 11% more | Yes | none |
| lemlist lemlist | $55 per month, billed yearly · Email | not like-for-like | — | none |
CHEAPEST PAID PLAN FIRST. “NOT LIKE-FOR-LIKE” MEANS ONE IS PRICED PER USER AND THE OTHER IS NOT, ONE IS NOT BILLED BY THE MONTH OR YEAR, OR THEY ARE IN DIFFERENT CURRENCIES. THE RECORD DOES NOT CONVERT ANY OF THOSE.
Questions
Attio alternatives, answered
Q1 What is the cheapest alternative to Attio?
HubSpot Marketing Hub, at $7 per user a month for its Starter plan — the lowest paid entry price of the 10 alternatives on the record. Attio itself starts at $44 per user a month. HubSpot Marketing Hub, Zoho CRM, monday.com, Salesforce Sales Cloud, Hunter and Apollo.io also list a free plan.
Q2 Which Attio alternatives have a free plan?
HubSpot Marketing Hub, Zoho CRM, monday.com, Salesforce Sales Cloud, Hunter and Apollo.io. Only a plan the vendor lists at $0 counts; free trials do not.
Q3 Is Attio more expensive than its alternatives?
5 of 10 alternatives start below Attio's $44 per user a month: HubSpot Marketing Hub, Zoho CRM, monday.com, Zendesk Suite and Salesforce Sales Cloud. Entry prices are compared only where both are charged the same way — per user against per user, flat against flat.
Q4 How current are these prices?
Each pricing page is re-read by MarkupBot at least daily. The table shows the standing price of every plan — where a vendor is running a promotion, the price it reverts to — and every product name links to its dated history and the archived capture behind each figure.