9 priced · 14 tracked · 2026
CRM & sales pricing, compared.
HubSpot Marketing Hub has the lowest paid entry price at $7 per user a month; the median entry price is $25 a month; 6 of 9 list a free plan. Standing prices, not promotions — each one read from the vendor's own page and linked to the capture it came from.
Side by side
What CRM & sales tools cost
| Product | Starts at | Top listed plan | Free plan | Plans | Changes on record |
|---|---|---|---|---|---|
| HubSpot Marketing Hub HubSpot | $7 per seat / mo · Starter | $3600 per month | Yes | 4 | 4 since 2026 |
| Zoho CRM Zoho | $7 per seat / mo · Bigin Express | $40 per seat / mo | Yes | 6 | none since 2026-10 |
| monday.com monday.com | $9 per seat / mo · Basic | $19 per seat / mo plus a custom-quote tier | Yes | 5 | 7 since 2023 |
| Zendesk Suite Zendesk | $19 per seat / mo, billed yearly · Support Team | $115 per seat / mo, billed yearly plus a custom-quote tier | — | 4 | 6 since 2021 |
| Salesforce Sales Cloud Salesforce | $25 per seat / mo · Starter Suite | $550 per seat / mo, billed yearly | Yes | 6 | 16 since 2021 |
| Shopify Shopify | $29 per month, billed yearly · Basic | $2300 per month, billed yearly | — | 4 | 6 since 2021 |
| Attio Attio | $44 per seat / mo · Plus | $99 per seat / mo plus a custom-quote tier | Yes | 4 | none since 2026-10 |
| Apollo.io Apollo.io | $49 per seat / mo, billed yearly · Basic | $119 per seat / mo, billed yearly | Yes | 4 | none since 2026-10 |
| lemlist lemlist | $55 per month, billed yearly · Email | $87 per seat / mo, billed yearly plus a custom-quote tier | — | 3 | none since 2026-10 |
SORTED BY LOWEST PAID PLAN. YEARLY PRICES ARE SHOWN AS THE VENDOR STATES THEM AND ORDERED BY THEIR MONTHLY EQUIVALENT. CURRENCIES ARE NEVER CONVERTED.
Questions
CRM & sales pricing, answered
Q1 What is the cheapest CRM & sales tool?
Of the 9 on the record, HubSpot Marketing Hub has the lowest paid entry price: $7 per user a month for its Starter plan. HubSpot Marketing Hub, Zoho CRM, monday.com, Salesforce Sales Cloud, Attio and Apollo.io also list a free plan. These are standing prices — a promotional rate is recorded as what it reverts to.
Q2 Which CRM & sales tools have a free plan?
HubSpot Marketing Hub, Zoho CRM, monday.com, Salesforce Sales Cloud, Attio and Apollo.io. A free plan is counted only when the vendor's pricing page lists one at $0; free trials are not.
Q3 Which CRM & sales tools have changed their prices?
Salesforce Sales Cloud (16), monday.com (7), Zendesk Suite (6), Shopify (6) and HubSpot Marketing Hub (4) — the figure is the number of dated changes on file. Open any of them for the full history.