Last updated 15 August 2026
Terms of service
Plain terms for a small service. If something here is unclear, ask — hello@markupwatch.com.
Who
Who you are dealing with
Markup (markupwatch.com) is operated by Alvseike, a sole proprietorship registered in Norway, org.nr. 921 279 485 MVA. Contact: hello@markupwatch.com.
These terms cover both the free public record and the paid plans. Using the site means accepting them.
The record
What we publish, and what it is worth
Markup keeps a dated record of what software products charge. Figures are gathered by crawling public pricing pages and are linked to the capture they came from. We correct mistakes when we find them and when they are reported.
The record is provided as-is, without warranty of accuracy or completeness. Pricing pages change, vary by region and audience, and are sometimes ambiguous; extraction is automated and can be wrong. Do not rely on Markup as the sole basis for a purchasing, contractual or financial decision — check the vendor's own page, which we link from every figure. If you spot an error, tell us at hello@markupwatch.com and we will look at it.
We are not affiliated with, endorsed by, or sponsored by any product we track. Product and company names are the trademarks of their respective owners and are used here to identify the products described, which is the whole point of a public record.
Accounts
Your account
You need an account to watch prices and receive alerts. Keep your login details to yourself; you are responsible for what happens under your account. Give us an address you actually read — alerts are the product, and we send them there.
You can delete your account at any time — click your avatar, then Manage account — or ask us to do it. Deleting removes your watches, renewal dates, alert history and API keys.
Paying
Plans, billing and cancellation
The public record is free. Paid plans — Operator and Data feed — are billed monthly in advance at the price shown on the pricing page at the time you subscribe.
Payments are processed by Polar, which acts as the merchant of record: Polar is the seller for the transaction, handles payment and applicable VAT or sales tax, and issues your receipt. Polar's terms apply to the payment itself. We never see or store your card details.
You can cancel at any time from the billing page. Cancelling stops the next renewal and leaves your access running until the end of the period you have already paid for. We do not pro-rate part-months.
If the service does not do what this site says it does, email us and we will refund you — a small operation can afford to be reasonable about this. Refund requests go to hello@markupwatch.com.
If you are a consumer in the EU or EEA you normally have a 14-day right to withdraw from a distance contract. Because a subscription gives you immediate access, you are asked to agree at checkout that the service starts straight away, which ends that right once it has. This does not affect your statutory rights.
We may change prices. Existing subscribers are told by email at least 30 days before a change takes effect on their plan, and can cancel before it does.
Limits
Fair use of alerts and the API
The Data feed plan includes API access at 5,000 requests per day per key. Keys are for your own use — do not share them or resell raw access. Access follows your subscription: keys stop working when a plan ends and start again if it is renewed.
You may use the data we publish, including via the API, in your own work and analysis. We ask that you attribute Markup and link back when you republish figures, so readers can reach the sources. Do not scrape the site in a way that degrades it for others — that is what the API is for.
We may suspend an account that abuses the service, attacks it, or uses it unlawfully. Where a suspension is not urgent we will tell you first.
Availability
Uptime, and what we do not promise
Markup is run by one person. We aim for alerts to go out promptly and the site to stay up, but we do not offer a service level agreement, guaranteed delivery times, or a promise that every price change will be detected. A vendor can change a page in a way our crawler cannot read, or block it entirely.
To the extent the law allows, our liability to you for any claim connected to the service is limited to the amount you paid us in the twelve months before the claim, and we are not liable for indirect or consequential loss — including decisions made on the strength of a figure published here.
Admin
Changes and governing law
We may update these terms. Material changes affecting paid plans are announced by email before they take effect. The date at the top of this page always reflects the current version.
These terms are governed by Norwegian law, and disputes belong to the Norwegian courts. If you are a consumer, this does not deprive you of the protection of mandatory law in your own country of residence.
See also our privacy policy.