Head to head

Kit vs Mailchimp

Two dated pricing records, side by side. Every figure links to its source from the product pages.

The records

Price history, compared

Kit

Free$0per month
Creator$33per month
Pro$50per month
  • 2026-10-07 Pro is running an introductory price of $50/mo (EXTRA 25% OFF FIRST YEAR), normally $66/mo
  • 2026-08-26 Newsletter was renamed to Free
  • 2026-08-12 Creator Pro was renamed to Pro
  • 2025-09-01 Creator Pro rose from $59/mo to $79/mo (+33.9%)
  • 2025-09-01 Creator rose from $29/mo to $39/mo (+34.5%)

Mailchimp +30.1%

Stepped price history$0$4$9$13$1720222023202420252026$9.99$13$13$13$13$11.05
Free$0per month
Essentials$11.05per month
Standard$17per month
Premium$297.50per month
  • 2026-09-21 Premium roles changed from 5 Roles to 5
  • 2026-09-14 Premium roles changed from 5 to 5 Roles
  • 2026-09-14 Standard audiences changed from 5 to 5 Audiences
  • 2026-09-14 Essentials audiences changed from 3 to 3 Audiences
  • 2026-09-10 Essentials is running an introductory price of $11.05/mo (Save 15% on 10,000+ contacts), normally $13/mo