Mailchimp · Email & marketing · tracked since 2022-01-01 · source checked 2026-10-08

Mailchimp pricing: +30.1% since 2022.

Paid plans from $13 a month, with a free plan. 13 recorded changes across 4 current plans. Every figure below links to the source it came from.

LAST RECORDED CHANGE 2026-09-21 · HISTORY SOURCED FROM ARCHIVES

Email & marketing · Essentials
Mailchimp
per month
EFFECTIVE 2026-09-10 · CAPTURED BY MARKUPBOT
-15%
was $13
$11.05per month

The record

Prices step. Here are the steps.

Mailchimp
Essentials · per month · USD
+30.1%since first tracked
Stepped price history$0$4$9$13$1720222023202420252026$9.99$13$13$13$13$11.05

Right now

Current plans

PlanPriceBilledEffectiveProvenance
Free$0per month2026-08-12captured by markupbot ↗
Essentials$11.05introper monthIntroductory price · for 12 months · then $132026-09-10captured by markupbot ↗
Standard$17introper monthIntroductory price · for 12 months · then $202026-09-10captured by markupbot ↗
Premium$297.50introper monthIntroductory price · for 12 months · then $3502026-09-10captured by markupbot ↗

In the box

What each Mailchimp plan includes

$0
  • Limited email templates
  • Email support for first 30 days
  • Includes 1 audience
$11.05 per month
  • Send the right content at the right time with testing and scheduling features
  • 24/7 Email & Chat Support
  • 3 Seats
  • 3 Audiences
  • Up to 4 flow steps
$17 per month
  • Sell even more with automations, personalization, and optimization tools
  • 24/7 Email & Chat Support
  • 5 Seats
  • 5 Audiences
  • Up to 200 flows
$297.50 per month
  • Our most advanced tools, unlimited contacts, and priority support; built for teams
  • Unlimited Seats
  • Unlimited Audiences
  • 5 Roles
  • Phone & Priority Support
  • Up to 200 flows
  • 15X contacts monthly email sends

AS LISTED ON MAILCHIMP'S PRICING PAGE WHEN EACH PLAN WAS LAST CAPTURED. THE VENDOR'S PAGE IS THE AUTHORITY ON WHAT A PLAN CONTAINS.

Questions

Mailchimp pricing, answered

Q1 How much does Mailchimp cost?

Mailchimp's paid plans start at $13 a month (Essentials) and run to $350 a month (Premium). At the entry price that is $156 over twelve months. These are the standing prices on Mailchimp's own pricing page as last read on 2026-10-08; a promotional rate is recorded as the price it reverts to.

Q2 Does Mailchimp have a free plan?

Yes — Mailchimp lists a free plan (Free) at $0 on its pricing page. Free trials of paid plans are not counted here.

Q3 Has Mailchimp raised its prices?

Markup has 13 published changes on file for Mailchimp since 2022. The most recent: Premium roles changed from 5 Roles to 5 (effective 2026-09-21).

Q4 What does Mailchimp cost right now?

Free: $0 per month · Essentials: $11.05 per month (introductory price · for 12 months · then $13) · Standard: $17 per month (introductory price · for 12 months · then $20) · Premium: $297.50 per month (introductory price · for 12 months · then $350)

Q5 Where does this data come from?

Public pricing pages and vendor announcements. Every recorded version links to its source — an archived capture or the announcement that stated the change. See /method for how the record is kept.